The Evolving Landscape of Facial Recognition


The Evolving Landscape of Facial Recognition

In the early months of summer 2021, my local downtown area introduced a newly built grocery store that had all the neighbors talking. What’s the big deal, right? Turns out, this wasn’t just any regular store; it was affiliated with Amazon. The distinctive feature that captured everyone’s attention was the seamless shopping experience, allowing customers to effortlessly pick up their essentials and exit the store without the traditional checkout process. Who thought that could be possible? Biometric technology did. Thanks to forward thinking and innovation, we can now check out of the grocery store by flashing our wrist by a reader. Is scanning your veins the fastest and most friction-free way to check in or out? 

The History of Facial Recognition

Facial recognition, or biometrics, has surprisingly been a topic of discussion for some time now. Looking back at the 1960’s, a team of researchers by the name of Woodrow Bledsoe, Helen Chan Wolf and Charles Bisson began running experiments to analyze if programming computers could recognize human faces. Unfortunately, without the proper funding and resources, this implementation was not executed successfully. However, as time and technology has evolved, the idea of facial recognition has increasingly developed, resulting in hundreds of industries incorporating it into their systems today. 

What Exactly Is Facial Recognition and How Does it Benefit Me? 

In general, facial recognition helps detect and confirm a human’s identification using only their face. It is a type of biometric security and can be used via photo, video and real-time. Nevertheless, this type of artificial intelligence is one form of biometric technology while there also includes fingerprint, voice and eye retina recognition. The idea of facial recognition may seem to leave people skeptical because of the freaky possibilities of it. However, the rise of artificial intelligence can arguably be seen as something to benefit society, not hurt it. 

A huge benefit of facial recognition technology is security and safety. As such, government agencies and airports can use it to their advantage to pinpoint criminals or those seen as a threat out of hundreds, if not thousands of people. In other cases, facial recognition can also add convenience for general day to day life. As previously mentioned with Amazon’s new grocery store, Amazon Fresh, this can allow individuals to quickly grab essential items without worrying about long checkout lines. 

Healthcare Industries 

Another major industry that heavily relies on facial recognition is healthcare. When visiting doctor’s offices or emergency rooms, we are typically left with a handful of paperwork to fill out before every visit. Objectively, this can be a bottleneck for both the patient and receptionist because of repetition and longer wait times. Luckily, many healthcare organizations are now gradually transitioning. 

At Savance, we’ve had the privilege of working with various organizations in healthcare looking to enhance their current systems such as VHC Health and Rod McGillivary Memorial Care Home. Many of our clients sought an unattended check-in solution to streamline their visitor processes at the front desk. Our solution also offers facial recognition, which is trained on patient faces upon their first visit. This results in a highly efficient process not only with an unattended kiosk, but once a patient’s face has been recognized, it allows for rapid check-ins on visits thereafter.

Learn More About Savance’s Visitor Management System 

Savance understands how crucial it is for any organization to manage their visitors and contractors efficiently. Fortunately, with our Visitor Management System, we allow businesses to streamline and automate visitor lifecycles that are customizable to your specific needs. Whether that is choosing from one of our check-in options, allowing a simple pre-registration for visitors or automating an arrival notification, we have solutions for any business problem. Interested in learning more? Sign up for a free demo here!